Marketing Your Company Online
If you are like most businesses that may not have the time or resources
to explore and take advantage of different online channels, an online
marketing company may be the place to start.
In the not-so-distant-past (remember this is Internet time), a business
could slap up a website, do some email marketing, create some online
presentations and this business would be considered as having a good
fundamental online program in place.
Things have changed.
Consumers are tired of being pitched. They grow tired of the constant
bombardment that they receive and frankly, an out-of-the-can
approach to the web just doesn't cut it any longer. Most companies still
view their websites as a poster board - where they occasionally
stick a flyer too. Do this, and you will be completely ignored by your
consumers.
Your customers long for a real voice, a voice that is not automated or
constantly in 'sales' mode. They are tired of big business and lack of
customer support. Consumers want raw/real information and don't trust
business-speak as much as they do online communities, social
networks and industry voices. Enter blogs, online communities & social
networking.
There are ways to reach these consumers beyond the traditional
practices we've all used in the past. If you've been meaning to explore
things like search engine marketing (SEM), Search Engine Optimization
(SEO), Pay-Per-Click (PPC), online advertising, blogging and
tools/networks like: YouTube, Facebook, LinkedIn, Twitter, or
Stumbleupon to name a few, then we can help you reach out to the
arenas that make sense for your audience. The end goal is to find and
communicate with your online customers within online networks
they are drawn to. And depending on your industry, you may or may not
be surprised where you'll find them.
But why do I keep hearing that Web 2.0 / Social Media is a bunch on
nonsense?
That's because a lot of it is. Yes, even as an agency we have to admit
this. 'Hype' has always been a large part of the Internet, from the
early IE / Netscape browser wars, to OS wars and iPhone mania.
Nevertheless, some of these services & tools will lead to significant
changes for businesses and how they will reach out to customers. And
it is very important that businesses stay on top of this.
Unlike before, consumers have much more control of the information
they are exposed to and are dictating how and when they
communicate online. Try to force your message upon them without
understanding their online community or 'language' and they'll see
you coming from a mile away - and laugh at you (just prior to 'blocking'
you) as you jump up and down and wave your arms trying to get
their attention. Approach them correctly, speaking their online language,
and be someone they can trust? Then, and only then, will you
have their attention. Omgnv.com will teach you how to do this.
Great, I get it, now what can you do for us?
The answer is simple. We find ways to drive more relevant traffic to your
website and other online channels and communicate with your
customers on a more personal level. This can be accomplished by
creating an online strategy utilizing different tools, sites & services to
expand your online presence without being completely annoying to the
people you are trying to reach out to.
Being an online marketing agency means that we charge for our
expertise, execute projects, and make good things happen. In the end,
Omgnv.com is good at getting people to do things online that we want
them to do. Whether this is buying a product, inquiring about your
services, calling your company, making your company more visible
online, our goal is to create customers, take care of existing
customers, and increase revenue.
Below are some online marketing services that Omgnv.com offers. The
rise in popularity of these services is due to their effectiveness when
used in the right combination. Omgnv.com understands that businesses
are different with respect to their target audience and the goals that
can be achieved online. Our experience allows us to put a plan in place
that makes sense for your industry.
Search Engine Marketing & Optimization
Blogging Strategy / RSS
Social Media Marketing
PPC Management
Online Community/User generated content
Email Marketing
Viral Marketing
Video Marketing
Widget Development
Microsites / Landing pages
Next step? Call us at 903-257-6975 or tell us more about your project via
our contact form.
Social Media Snapshot
Below is a small sample of some of the trends that are taking place
online right now. Overwhelming. Are some of these useless?
Perhaps. But that's our job to find out what works and what doesn't for
your particular industry. Things are changing, and Omgnv.com will help
keep your company up to speed.
If you are like most businesses that may not have the time or resources
to explore and take advantage of different online channels, an online
marketing company may be the place to start.
In the not-so-distant-past (remember this is Internet time), a business
could slap up a website, do some email marketing, create some online
presentations and this business would be considered as having a good
fundamental online program in place.
Things have changed.
Consumers are tired of being pitched. They grow tired of the constant
bombardment that they receive and frankly, an out-of-the-can
approach to the web just doesn't cut it any longer. Most companies still
view their websites as a poster board - where they occasionally
stick a flyer too. Do this, and you will be completely ignored by your
consumers.
Your customers long for a real voice, a voice that is not automated or
constantly in 'sales' mode. They are tired of big business and lack of
customer support. Consumers want raw/real information and don't trust
business-speak as much as they do online communities, social
networks and industry voices. Enter blogs, online communities & social
networking.
There are ways to reach these consumers beyond the traditional
practices we've all used in the past. If you've been meaning to explore
things like search engine marketing (SEM), Search Engine Optimization
(SEO), Pay-Per-Click (PPC), online advertising, blogging and
tools/networks like: YouTube, Facebook, LinkedIn, Twitter, or
Stumbleupon to name a few, then we can help you reach out to the
arenas that make sense for your audience. The end goal is to find and
communicate with your online customers within online networks
they are drawn to. And depending on your industry, you may or may not
be surprised where you'll find them.
But why do I keep hearing that Web 2.0 / Social Media is a bunch on
nonsense?
That's because a lot of it is. Yes, even as an agency we have to admit
this. 'Hype' has always been a large part of the Internet, from the
early IE / Netscape browser wars, to OS wars and iPhone mania.
Nevertheless, some of these services & tools will lead to significant
changes for businesses and how they will reach out to customers. And
it is very important that businesses stay on top of this.
Unlike before, consumers have much more control of the information
they are exposed to and are dictating how and when they
communicate online. Try to force your message upon them without
understanding their online community or 'language' and they'll see
you coming from a mile away - and laugh at you (just prior to 'blocking'
you) as you jump up and down and wave your arms trying to get
their attention. Approach them correctly, speaking their online language,
and be someone they can trust? Then, and only then, will you
have their attention. Omgnv.com will teach you how to do this.
Great, I get it, now what can you do for us?
The answer is simple. We find ways to drive more relevant traffic to your
website and other online channels and communicate with your
customers on a more personal level. This can be accomplished by
creating an online strategy utilizing different tools, sites & services to
expand your online presence without being completely annoying to the
people you are trying to reach out to.
Being an online marketing agency means that we charge for our
expertise, execute projects, and make good things happen. In the end,
Omgnv.com is good at getting people to do things online that we want
them to do. Whether this is buying a product, inquiring about your
services, calling your company, making your company more visible
online, our goal is to create customers, take care of existing
customers, and increase revenue.
Below are some online marketing services that Omgnv.com offers. The
rise in popularity of these services is due to their effectiveness when
used in the right combination. Omgnv.com understands that businesses
are different with respect to their target audience and the goals that
can be achieved online. Our experience allows us to put a plan in place
that makes sense for your industry.
Search Engine Marketing & Optimization
Blogging Strategy / RSS
Social Media Marketing
PPC Management
Online Community/User generated content
Email Marketing
Viral Marketing
Video Marketing
Widget Development
Microsites / Landing pages
Next step? Call us at 903-257-6975 or tell us more about your project via
our contact form.
Social Media Snapshot
Below is a small sample of some of the trends that are taking place
online right now. Overwhelming. Are some of these useless?
Perhaps. But that's our job to find out what works and what doesn't for
your particular industry. Things are changing, and Omgnv.com will help
keep your company up to speed.
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| Are you seeing dollar signs |
| ONLINE MARKETING GUY "National Vision" |